July 7, 2014
150 PRE-SCHOOL CHILDREN TO PLAY INSIDE
GIANT 75-FOOT TALL BALLOON
PNC & BALLOON FESTIVAL HELP LOCAL CHILDREN GROW UP GREAT
NEWARK, NJ — The QuickChek New Jersey Festival of Ballooning and PNC Bank are bringing a giant, 75-foot-tall hot air balloon to Vailsburg Park in Newark, NJ on Tuesday, June 10 to promote PNC’s “Grow Up Great” school readiness program with the Unified Vailsburg Child Development Center in Newark.
150 pre-school children between the ages of 3 and 5 years old will have the unique opportunity to step inside a giant hot air balloon and experience the thrills and visual attractions this event offers as they go outdoors to study the world around them.
PNC’s “Grow Up Great” program is the most comprehensive corporate-based school readiness program in the country, a $350 million, multi-year initiative that began in 2004 to support school readiness.
In this “walk-through” event, a giant hot air balloon will be inflated with cold air, laid on its side and securely staked to the ground, allowing the children to play inside. Festival executive producer Howard Freeman will provide an age-appropriate lesson on the science of hot air ballooning — giving kids a chance to “Grow Up Great!”
Mensch & Company, Inc.
Public Relations & Event Marketing
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