Countdown to festival fun:

Unique Photo Offers Classes At Quickchek Nj Festival Of Ballooning Festival Is Among Most Photographed Events In U.s.a.

July 17, 2014


For Immediate Release






READINGTON, NJ — With the balloons scheduled to take flight an hour after sunrise and an hour before sunset, attendees at the 32nd annual QuickChek New Jersey Festival of Ballooning are taking pictures against two very different skies.


To help you capture the spectacular colors and shapes of the more than 100 balloons, the Festival is once again teaming with Unique Photo, New Jersey’s largest camera and video store, to offer on-site classes in photography to create memories to last a lifetime.


The annual QuickChek New Jersey Festival of Ballooning in Association with PNC Bank is the largest summertime hot air balloon and music festival in North America and one of the most photographed events in the United States. The three-day Festival, July 25-26-27 at Solberg Airport in Readington, NJ, features more than 100 balloons taking flight twice each day over the scenic Hunterdon County countryside.


One special-shaped balloon sure to be the focus of attention is the Unique Photo Panda, an adorable 100-foot-tall black-and-white panda bear.


“We’ll be doing workshops right on the balloon launch field, providing access you can’t get anywhere else,” said Matt Sweetwood, President of Unique Photo. “As the leader in photography education in New Jersey, the festival allows us to help photographers capture this breathtaking event and create the lasting memories they seek.”


“Unique Photo’s classes will help you capture the magic of ballooning and enable you to get the most out of your pictures,” said Festival Executive Producer Howard Freeman. “We’re very pleased to once again have the largest camera store in the state and their professional team of photographers add another level of enjoyment to our attendees’ festival experience.”


VIP registration includes a two-hour seminar at the Unique Photo Superstore in Fairfield, NJ on July 21 or July 22, Festival admission, “Behind the Scenes” launch field access, VIP parking, and a balloon ride on either Saturday morning, July 26 or Sunday morning, July 27. Class size is limited. Visit www.uniquephoto.com for details.


Named the 2013 National Dealer of the Year by Digital Imaging Reporter magazine, Unique Photo’s ultra-modern 50,000 square-foot facility is equipped with a spacious retail space with 20,000 items from all of the leading brands, a multi-media classroom and digital learning lab, professional photo lab, rental center and a Panasonic Lumix Lounge with a gourmet coffee bar. It is the leading source of photography education in the United States as more than 1,000 people each month take classes through the store’s “Unique University.”


For information on the 32nd annual QuickChek New Jersey Festival of Ballooning in Association with PNC Bank, including the 2014 headlining concert series and a daily schedule of events and attractions, visit www.balloonfestival.com.





Russ Mensch

Mensch & Company, Inc.

Public Relations & Event Marketing

phone: 201-797-2448

email: [email protected]